The brief
Encourage baking with Dr. Oetker over (Covid) Christmas. At a time many are at home due to Covid restrictions, and also it’s Christmas, this is the perfect time to push baking boundaries and explore ideas.
The challenge
“How to turn the existing text animations into something even more awesome. It was a fun challenge and the final Pins show that.”
The result
This creative outperformed on every metric except on CPM and CPC.
Client says
“We LOVE the executions, thank you so much.”